Melissa A. Trainer Communications offers an array of client services in the areas of writing, public relations and marketing consulting.
In today's challenging economic climate, Melissa Trainer Communications can help market your small food business in the most efficient and financially sustainable way. Our services can be invaluable at a time when few small purveyors are lucky enough to get print coverage in food sections of local and national newspapers. One of the most effective ways to target the consumer directly is to tell distinctive, interesting stories about your product. This is where Melissa Trainer Communications can help you sell.
We have found it essential to market small food businesses using interesting nuggets of information and other attributes that make you and your product unique in the eyes of consumers. For example:
Did your grandfather start your shellfish farm during the Great Depression?
Do your apple pies rely on a special or unusual apple variety or a "secret ingredient"?
Do your heirloom hazelnuts require deskinning?
Did you start your greenhouse business in your Ballard backyard?
With more than 20 years experience in the food and publishing industries, Melissa Trainer has a wealth of experience weaving just these types of eye-catching and intriguing details into her articles and marketing materials. Time and time again, our style has inspired readers to take action and purchase the featured product. Purveyors consistently report a steep increase in sales after one of their products is featured.
Let us do the work of communicating with consumers so you can focus on what makes your business special.
Call us today at 206 440-7610 to share your story and discuss a strategy for raising your profile and increasing your sales.